OUR STORY

HOW THIS STARTED:
My name is Joe and I love baseball, the city of Chicago and the Chicago Cubs. What I didn't love was the shirt selection for Cubs fans.  Living next to Wrigley, I would go to many games and wanted to create my own Cubs shirts to get reactions out of people.

I wore my first shirt, JAKE ARRIETA IS GOOD AT BASEBALL to Jake's last start of his Cy Young season in 2015 and he went on to throw a complete shutout, striking out 11. The shirt was a hit and had other Cubs fans asking where they could get the shirt I was wearing.  

And then I had an idea - maybe I should make more and give the people what they want. So now I make shirts full time.

Fast forward 6 years later and we have sold over 150,000 shirts to over 100,000 fans. You can shop for Obvious Shirts in the Cubs Team Store, all Clark Street Sports locations, Wrigleyville Sports and my favorite website on the planet - Bleacher Nation.